When designing Checkpoint’s brand, we wished to convey a continuity across all platforms including the website. We revamped their old site and brought their products to the forefront by implementing a flexible content management system with bespoke functionality such as product selectors and colour dials. Using this CMS, we continue to maintain the website by uploading blog content, new photography, and product information.
The Checkpoint website acts as a central hub, bringing together their multilingual team and clients across the globe, thus it needs to be accessible to all. We’ve teamed up to deploy a number of multilingual versions of the Checkpoint site in French, Spanish, Dutch, and Italian and we’re excited for Checkpoint to reach new clients with more diverse materials.
Alongside this, our team helps manage Checkpoint’s social media channels, ad campaigns, email campaigns, press releases and more to combine traditional and digital marketing. We’re constantly working to support this fantastic global business focused on road and vehicle safety. And, we will continue to support them going into the future.