If you fancy treating yourself to a little retail therapy, look no further than Elephant Yard. We're delighted to have launched the 3rd generation website for our favourite shopping centre which now underlies a true multi-channel marketing strategy.
The aim of the marketing strategy is to increase footfall in the centre along with web traffic for retailers and a current, vibrant website is central to acheiving this. The site features engaging weekly fashion updates, fabulous product imagery, video content, offers and promotions - all in a style that references elegant magazine layouts.
As the site is built on mobile first principles, we have also ensured that relevant information is always delivered in the most concise and engaging way to the target audience. This all means that the site now forms the hub of a well balanced strategy across print, digital, social and email channels. So as the quote says "Keep Calm and Go Shopping!"